KEYSERLING+associates. Marketing, Public Relations & Fundraising That Get Results
1627 Webster Street NW
Washington, DC 20011
KEYSERLING+associates is a full-service company with an integrated approach to marketing, public relations and fundraising, and a talent for creating winning strategies and compelling materials that get noticed and stand out from the clutter.
Whether you’re seeking to increase awareness, raise money for a worthy cause, establish a corporate identity, tell your story via the media or promote a product, cause or service, we use our ingenuity, skills and expertise to produce your desired outcomes.
Keywords: Marketing, Public Relations, Fundraising, Brochures; Newsletters, Annual Reports, Press Packets, Public Awareness Plans, Marketing Plans, Communications Audits, Publicity, Corporate Identity and Branding
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Interview Q&A
How long have you been in business?
Since 2006
What is your primary product or service?
A major component of our practice is Arts Marketing in the performing and visual arts, though we also serve non-profit and for-profit organizations across industry sectors.
How did you first become interested in your line of business? (if owner) - What is your background? (If owner or store manager)
I gravitated to marketing and public relations at an early age, starting my career in the popular music business as a talent buyer and promoter. From there, I went to business school and after worked in numerous full-service marketing and public relations firms, after which I moved to The Washington Ballet where I served for 10 years as director of marketing and public relations, later going to the Milwaukee Symphony as VP of marketing & PR. After a stint at the Vietnam Veterans Memorial Fund as executive vice president, I opened my consultancy.
How do you differentiate yourself from other businesses in your category and area?
I try to keep my firm small so I can serve my clients personally at a high professional level rather than delegating to others with less experience. I enjoy doing the planning, writing, materials, media relations myself, and I have a track record of accomplisments and success.
I also provide integrated marketing, public relations and fundraising services, and take a strategic approach to advancing the work of my clients.
How many locations do you have and do you have plans to expand?
One location.
Provide detailed directions to your location
N/A
What type of payments do you accept?
Checks primarily, and charges.
Which areas do you service?
All geographic locations. Have had clients in Wisconsin, South Carolina, etc.
Who owns your company or runs daily operations?
I do.
What are your hours of operation?
Business hours, plus evenings when working events.
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